Geoff Nunberg

Mitt Romney was on CNN not long ago defending the claims in his campaign ads — "We've been absolutely spot on," he said. Politics aside, the expression had me doing an audible roll of my eyes. I've always associated "spot on" with the type of Englishman who's played by Terry-Thomas or John Cleese, someone who pronounces "yes" and "ears" in the same way — "eeahzz." It shows up when people do send-ups of plummy British speech. "I say — spot on, old chap!"

When you consider how carefully staged and planned the debates are and how long they've been around, it's remarkable how often candidates manage to screw them up. Sometimes they're undone by a simple gaffe or an ill-conceived bit of stagecraft, like Gerald Ford's slip-up about Soviet domination of eastern Europe in 1976, or Al Gore's histrionic sighing in 2000. Sometimes it's just a sign of a candidate having a bad day, like Ronald Reagan's woolly ramblings in the first debate with Walter Mondale in 1984.

I have a quibble with the title of David Skinner's new book, The Story of Ain't. In fact, that pariah contraction plays only a supporting role in the story. The book is really an account of one of the oddest episodes in American cultural history, the brouhaha over the appearance of Merriam-Webster's Third International Dictionary in 1961.

People are saying that Mitt Romney's selection of Wisconsin Rep. Paul Ryan as his running mate creates an opportunity to hold what Ryan likes to call an "adult conversation" about entitlement spending. In the present political climate, it would be heartening to have an adult conversation about anything. But bear in mind that "entitlement" doesn't put all its cards on the table. Like a lot of effective political language, it enables you to slip from one idea to another without ever letting on that you've changed the subject.

Sometimes it's small government you need to keep your eye on. Take Middleborough, Mass., whose town meeting recently imposed a $20 fine for swearing in public. According to the police chief, the ordinance was aimed at the crowds of unruly teenagers who gathered downtown at night yelling profanities at people, not just someone who slams a finger in a car door. But whatever the exact idea was, nobody thought it was a good one.