Good morning. I'm Renee Montagne. A city here in Southern California is fighting crime with tweets - not social networking, real tweets by birds playing on speakers along the city's main drag. The Wall Street Journal posted online the soundscape - chirping robins, splashing water and faint musical notes. The mayor of Lancaster tells the Journal the birds put residents in, quote, "a better place." And though police say the causes are many, crime in the city is down. It's MORNING EDITION. Transcript provided by NPR, Copyright NPR.
Scott Sanders will be eating lunch at his desk again. Sanders is the general sales manager for the NBC affiliate in Columbia — South Carolina's capital — so all his time is devoted these days to handling ad traffic ahead of Saturday's Republican primary.
"It's been crazy this week," Sanders says. "It will be hard to watch TV, because there are so many ads."
All five major GOP candidates have ads running during the station's nightly news programs. Their messages are also being amplified and augmented by supportive superPACs.